About us

Frankie Supermarket

About Us – Frankie Company Limited

Founded in 1999 from a small retail store in Lalovaea, Frankie Company Limited has grown into one of Samoa’s largest and most trusted supermarket chains. With a vision of “We never rest to bring you the best”, Frankie has become a leader in the supermarket and retail industry, providing Samoan families with affordable, high-quality goods and services.

Who We Are

From humble beginnings, Frankie evolved into Frankie Molesi Supermarket and today operates more than 16 branches across Samoa. Our company spans supermarkets, wholesale, hardware, online services, and food production. We proudly employ over 800 staff, 90% of whom are women, and continue to contribute significantly to Samoa’s economy through duties, taxes, and local investments.

What We Do

Frankie offers a wide range of products and services:

  • Fresh Produce & Groceries – Fruits, vegetables, meats, seafood, dairy, and canned goods

  • Sunshine Poultry & Hydroponics Farms – Locally fresh eggs, vegetables, and chicken production

  • Cool Express Ice Cream Factory – Ice creams, bottled water, Chilli Chocs, ice pops, and ice bags

  • Money Transfer Services (MoneyGram) – Available at 8 supermarket locations

  • Frankie Online Shopping (est. 2019) – Convenient and secure online shopping with home delivery across Samoa

  • Frankie Wholesale App

Our Commitment to the Community

Frankie believes in giving back. Over the years, we have supported schools, sports, churches, cultural programs, and villages through sponsorships, donations, and relief aid during natural disasters. These efforts reflect our dedication to strengthening and uplifting Samoan communities.

Our Mission & Vision

  • Develop sustainable farms to reduce Samoa’s reliance on imported food

  • Invest in renewable energy through solar projects to minimize climate change impact

  • Expand supermarket services to meet the needs of Samoa’s growing population

  • Continue creating employment and opportunities for Samoans and international workers

Our Growth Journey

Our expansion marks important milestones in Samoa’s retail sector:

  • 2012: Frankie Salelologa, Savai’i

  • 2013: Frankie Lotopa

  • 2014: Frankie Mall Fugalei

  • 2016: Frankie Hypermarket Vaitele

  • 2017: Frankie Utualii

  • 2018: Frankie Tanumalala

  • 2019: Sunshine Pacific Limited (Poultry & Hydroponics)

  • 2020: Frankie Lelata

  • 2022: Frankie Laulii

  • 2023: Mulifanua Chicken Slaughter House

  • 2025 (Planned): Frankie Siusega, Hydroponics Farm (Salelologa), and Plaza Renewal

Leadership

At the heart of Frankie’s success are its visionary leaders:

  • Mr. Frankie Cai – Director, whose inspiring journey from a delivery boy to one of Samoa’s most influential business leaders is a story of perseverance and commitment. His vision has created jobs for hundreds of Samoans and lowered the cost of goods for families across the nation.

  • Tapunuu Pitovaomanaia MayDay Laung Hing – Managing Director, who works alongside Mr. Cai in steering Frankie Company Limited toward sustainable growth, innovation, and continued service to the Samoan community.

Looking Forward

Frankie Company Limited continues to grow with Samoa. We are committed to innovation, sustainability, and community service, ensuring that future generations enjoy reliable access to fresh produce, affordable products, and trusted services.